This branding project was developed for a family-run ecological farm located in Godki, Warmia, Poland. Rooted in sustainability, education, and rural tradition, the visual identity reflects the farm’s connection to nature and community. The logo is a hand-drawn and simplified illustration of the main guest house, capturing the heart of the farm in a warm and recognizable symbol. The website is minimal and earthy, using soft tones, textured backgrounds, and natural photography. It features sections for booking visits, exploring the farm's story, checking upcoming events, and purchasing seasonal products. Designed with storytelling in mind, the layout is mobile-friendly and intuitive to navigate. A dedicated photoshoot captured the farm’s daily rhythm—fields, animals, meals, workshops, and the interiors of both the guesthouse and the creative workshop. The photography is atmospheric and candid, relying on natural light to convey the peaceful, grounded spirit of the place. A strategic Instagram content plan was also created to maintain a cohesive and engaging presence online, reflecting the changing seasons and farm life. This cohesive branding elevates the identity of the Godki farm while preserving its honesty, warmth, and slow-living values.
